OUT-OF-HOME ADVERTISING
SPECS: Billboards, transit shelters, metro, airport, bus wraps
While working for iHeartMedia's outdoor division, I was extremely fortunate to gain rare insight into the large format designing and printing for outdoor advertising. During my time there, I created campaigns, both in digital and print, for several businesses among which are DC Central Kitchen, University of Maryland, and UniverSoul Circus. I also had the most fun creating various "National Holiday" ads for local and national companies. It was great experience to scale existing campaigns for international companies like Toyota, McDonalds, and Cocacola, which was really an exercise in sticking to strict compliance standards, more than anything else.
While working for iHeartMedia's outdoor division, I was extremely fortunate to gain rare insight into the large format designing and printing for outdoor advertising. During my time there, I created campaigns, both in digital and print, for several businesses among which are DC Central Kitchen, University of Maryland, and UniverSoul Circus. I also had the most fun creating various "National Holiday" ads for local and national companies. It was great experience to scale existing campaigns for international companies like Toyota, McDonalds, and Cocacola, which was really an exercise in sticking to strict compliance standards, more than anything else.
